Farm Market Workshop - Creating Winter Magic On the Farm
Winter doesn't have to mean closing the gates. Farms are discovering creative ways to welcome visitors during the colder months and generate revenue beyond the traditional growing season. In this workshop, farms will share their experiences developing winter attractions and events that bring guests to the farm when the fields are quiet.
From holiday light displays to memorable Christmas experiences tpresenters will discuss what has worked, lessons learned, marketing strategies, and the operational considerations of hosting visitors during the off-season. Attendees will gain practical ideas and inspiration for creating memorable winter experiences that strengthen community connections, diversify income streams, and keep their farms thriving year-round. Join us to hear real-world success stories and discover how to create a little winter magic on your farm.

*  Christmas at the Farm: Gull Meadow Farms
Each winter, the greenhouses at Gull Meadow Farms in Richland, MI are transformed into a winter wonderland, featuring coreographed light displays, fantastic photo ops, and goat encounters! Santa also makes an appearance, creating unforgettable Christmas memories. Learn from Justin Wendzel what it takes to make Christmas on the Farm a hit.
9:00am - 10:00am
Justin Wendzel - Gull Meadow Farms

*  Holiday Extravaganza at Blake's
Each November, Blakes Orchard and Cider Mill transforms into a world of holiday magic as people are invited to the farm to shop for gifts and holiday decor at the holiday market and aritisan market and experience festive food and beverage, igloo dining and much more!
10:30am - 11:30am
Lonnie Decker - Blakes Orchard and Cider Mill