Don't Deplete your Social Battery: Finding the Right Balance Between Social Media and Traditional Marketing
2:40pm - 3:30pm
Everyone's attention is on social media these days, and while it is accessible, it is not simple. Changing algorithms and constant content generation can be a drain on your farm's resources - not to mention, your time and energy. Learn how to best target your customer and make the most out of your investment of time, money, and your social battery.
Meg Burritt-Michigan State University