Meg Lefeld is the Director of Business Development at ZenGenius, Inc., a visual merchandising and event design agency based in Columbus, Ohio. With a commitment to elevating client experiences, Meg has led transformative projects for retailers and brands across diverse sectors such as garden centers, cannabis, fashion, and food and beverage service. She has managed visual projects and spearheaded strategic initiatives, training workshops, and marketing plans, consistently setting high expectations and approaching every project with respect and dedication.

Recognized as one of design:retail Magazine’s 40 under 40 recipients, Meg's approach to visual merchandising and brand activation is driven by her passion for consistency, storytelling, and customer satisfaction. Her dedication to excellence has established her as a leading figure in the retail industry.

Beyond her professional achievements, Meg is deeply invested in understanding how the brain processes sensory input and is committed to educating others on how to safely and inclusively stimulate the senses. Drawing from her personal journey of healing from a traumatic brain injury (TBI), she brings a unique perspective to sensory merchandising. Her innovative approach ensures that her strategies are not only effective but also accessible, making her a sought-after speaker and consultant for inclusive retail environments.